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Test Bank for Consumer Behaviour 7th Edition by Quester for only $29.99

Test Bank for Consumer Behaviour 7th Edition by Quester for only $29.99

Test Bank for Consumer Behaviour 7th Edition by Quester for only $29.99

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Regular Price: $34.99

Special Price $29.99

Improve your success in the classroom and assess your readiness for your next exam with the (Test Bank for Consumer Behaviour 7th Edition by Quester)!
Effective studying techniques require more than just reading the same content over and over again. Putting what you’ve learned into practice helps reinforce the concepts and theories learned from course material. More importantly, it also highlights areas of strengths and weaknesses, making it easier to develop study sessions that are time efficient and better tailored to improving on the areas that need it the most. With this innovative, easy-to-use digital downloadable file, you’ll be more prepared for each and every test.The (Test Bank for Consumer Behaviour 7th Edition by Quester) is an excellent companion to traditional studying methods and includes a compilation of exam-style questions, primarily in multiple-choice format. It’s textbook specific and corresponds with the exact material in your book.Download your FREE sample now and see why so many students are choosing to use this invaluable study aid. The full digital download is available immediately after your purchase, so place your order and let’s get started building your academic success!

Table of Contents

Table of ContentINTRODUCTION 1 Consumer behaviour and marketing strategyPART 1 - Consumer decision process 2 Situational influences3 Problem recognition4 Information search5 Evaluating and selecting alternatives6 Outlet selection and product purchase7 Post-purchase processes, customer satisfaction and consumer loyaltyPART 2 - Internal influences 8 Perception9 Learning and memory10 Motivation, personality and emotion11 Attitude and attitude changePART 3 - External influences 12 Australasian society: demographics and lifestyles13 Household structure and consumption behaviour

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